PSN eMD
PSN eMD offers highly targeted, personalized, sponsored email messages delivered to more than 250,000 health care providers (HCPs) and 90,000 pharmacists via email at a PSA rate. A turnkey digital communications solution with strong metrics that enables your organization to interact with the target market and evaluate their reaction to your message.
Engagement:
Access to HCPs who trust messaging from PSN (including MD, DO, PA, NP and RPh). Highly targetable by NPI, specialty, geographic location and more.
Scheduled Delivery:
Delivered on demand with variable frequency. Subject line testing included to maximize open rates.
Email Creation:
Fully designed and developed email creative that repurposes existing program content. Content is designed so that user interest in specific areas of the message can be measured and evaluated.
Reporting:
Clients receive a final report with metrics for opened emails. PSN will include banner link tags that assist clients in monitoring their website/landing page traffic and site conversion activity via digital analytics.
Note: PSN offers additional support and packages for the development of digital marketing campaigns that measure activity via Google Analytics®.
eMD Highlights
- Reach: 250,000 HCPs and 90,000 Pharmacists
- Guaranteed PSA distribution via opt-in email
- Strong metrics and measurement
- Highly qualified market
- Reaches target market with digital multimedia content
- Digital media networking
- Target by geographic location and specialty
Target by Specialty:
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Click to see package offers for your state
If you would like further customization options please contact a PSN representative to discuss your campaign.
Pricing terms and placement are subject to approval by the media partner based on inventory and message approval.